Search Engine scholar Program (SEO) / (SEM) (120 hours)

Course Overview

This course is specially designed for students, fresher, sales and marketing beginners, working professionals and business owners, who aspire to become marketing masters in search engine Marketing by implementing organic as well as paid advertising strategies and to gain an understanding of digital marketing. Students will also be learning the Benefits and Advantages of practicing digital marketing and optimization of web pages or websites in search engines to increase popularity, trust, and ranking on SERP's.

Who Can Enroll?

• Freshers
• Sales and marketing people
• Entrepreneurs
• Business Owners (Big or Small)
• Marketing Professionals
• Sales Professionals
• IT professionals
• Students (Any Background)

Course Module

• Marketing Fundamentals
• Fundamental of Sales
• Introduction to DM
• Introduction to Search Engines
• Website Planning & Creation
• Search Engine Optimization
• Google Search Console Walkthrough
• On-Page SEO
• Off-page SEO
• Local SEO
• Search Engine Marketing
• Online Advertising
• Reputation Management
• Content Marketing
• Google Analytics
• Additional Modules

Why choose Synergy?

Exemplary Technology Support

• Domain Valid for 1 year Worth INR 1500
• Hosting Service Valid for 1 year Worth INR 7500
• Text Books Worth INR 3000
• Subscription to Social Community with Lifetime Support worth INR 10,000
• Question and Answers Forum with Lifetime Support worth INR 10,000
• Live online AMAs (Ask Me Anything) worth INR 25,000
• E-Book on Top 25 Digital Marketing Interview Questions worth INR 2000

Eccentric Curriculum for Upskilling Students

• Designed and developed in association with HubSpot, Stukent & HootSuite.
• Training covers over 50 different learning modules
• 200+ hours of practical hands-on experiential training to learn and use paid & free digital marketing tools and platforms.

Learning Outcome of this course:

• Proficiency in Search Engine Marketing, SEO, and Google Ads.
• Plan, Design and Execute Google Ads Campaigns. pOtimize a website and generate Website Traffic with Organic Resources.
• Join any organization as SEO/Google Ads Expert/ Specialist or Google Ads Consultant.
• Expert in tools such as SEMrush, Google Analytics etc.
• $100000 ad credits in Google and $100 in Bing Ads Platform will be given during the course to gain expertise in the respective field.

Job opportunities for a Search Engine Optimization Expert:

• SEO Executive (Junior/ Senior)
• SEO Specialist
• SEO/ Digital Marketing Analyst
• Search Engine Optimization Trainee
• SEO Consultant
• SEO Project Manager
• SEO and SEM Specialist
• Ad word Specialist / PPC Expert
• Analytics Expert
• SEO Trainer