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Essential in Digital Marketing

Unlock Expert Strategies for Real-World Success

Essential in Digital Marketing

time Duration: 60 Hours

Course Overview:

Explore the dynamic world of digital marketing in this comprehensive 60-hour course. From social media and SEO to content marketing, email campaigns, PPC advertising, analytics, and website optimisation, you'll master the strategies that drive online success. By course end, you'll create cost-effective advertising, precision targeting, and real-time analytics for informed decision-making, fueling brand visibility and growth. Welcome to your digital marketing transformation.

Key Topics Covered

tickDigital Marketing Overview

tickDomain Names & Hosting

tickUnderstanding Content Management Systems Structure your Website using Wordpress

tickSEO Plugins and Meta Tags Understanding

tickFree Tools to get Copyright Free images

tickImage Editing and creating free Ebooks using Canva

tickEvolution of Search Engine

tickUnderstanding SEO

tickOn-page and Off-page Optimization Techniques

tickKeyword Research Tools

tickLaser Focus Techniques to generate Quality Traffic and Leads.

tickAdvance SEO Techniques

tickUnderstanding Backlinks (Do-follow & No-follow backlinks

tickDomain Authority checker tools & understanding.

tickSEM (Search Engine Optimization)

tickSetup Google Ads Platform

Here are top three learning outcomes
you can gain with this course

  • You will know how to create effective digital marketing strategies tailored to specific business goals.

  • You will gain expertise in various digital marketing channels, like SEO and PPC advertising, through hands-on practice with the marketing simulator.

  • You will have the ability to analyse data and derive actionable insights for optimising campaigns and achieving better ROI.

A Must-to-Have Skill for

tick

MBA Marketing students

tick

Marketing professionals

tick

Entrepreneurs and small business owners

tick

Freelancers

tick

Anyone keen on grasping online marketing concepts

save money

Salary Range in India

Indicative earning potential for Primavera professionals in India, depending on job positions:

Rs.4 Lakhs

Entry-Level

Rs.8 Lakhs

Mid-Level

Rs.14 Lakhs

Senior-Level

What drives this career path?

Businesses seek digital marketers to enhance online visibility, a key factor for success.

Digital marketing relies on data analytics for improved ROI.

The surge in online shopping fuels the demand for experts in digital sales.

The surge in online shopping fuels the demand for experts in digital sales.

SEO is crucial for website traffic, making SEO-savvy digital marketers highly sought after.

Quality content is a cornerstone of digital marketing, requiring specialists to create and distribute it effectively.

Digital marketing pros use data to target specific demographics, improving ad efficiency.

Evolving tech tools require adaptability and innovation from digital marketers.

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